Nick Raven
Design & Illustration
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Infiniti Q30 - '500 Drives of Summer'

Infiniti - '500 Drives of summer' Campaign

In order to drive customers to their local Infiniti dealership, a campaign idea '500 Drives of summer' sets out to offer a chance of winning one of a series of exciting, and beautiful test drives around Europe. 

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Influencer content on Instagram:

Influencer content on Instagram:

Influencer content on YouTube: to help awareness of the '500 Drives of Summer' campaign. Influencers take some of the drives. 

Influencer content on YouTube: to help awareness of the '500 Drives of Summer' campaign. Influencers take some of the drives. 

If the campaign is successful, it would be repeated for the '500 Drives of Winter'.

If the campaign is successful, it would be repeated for the '500 Drives of Winter'.